Week 7--MBA 6101--Implications

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Google Ads platform offers businesses a way to reach potential customers with targeted messaging and to measure the effectiveness of their advertising campaigns. Here are some of the strategic implications of Google Ads on the marketing industry:

  1. Increased competition
  2. Greater targeting capabilities.
  3. Increased focus on data-driven decision-making
  4. New business models

Google Ads has had a significant impact on the marketing industry, providing businesses with new opportunities to reach potential customers online and to measure the effectiveness of their advertising efforts. However, the increased competition and rising cost of online advertising have also made it more challenging for smaller businesses to compete.



Automation refers to the use of technology to perform tasks that were previously done by humans. The implications of automation for employers and employees are significant, and understanding these implications is essential for anyone thinking about their career path. Some potential implications of automation for employers and employees:



For Employers: it could mean Increased productivity, reduced labor costs, improved quality, and increased competitiveness and for Employees it could mean possible job displacement, skill requirements, new job opportunities and changes in job responsibilities.

Overall, the implications of automation for employers and employees are significant and multifaceted.



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