Week5- MBA 6101- spot on marketing
Creative marketing ads should be used to catch the eye of a
possible consumer, pull them in, and get them to buy your product. There are a
plethora of marketing ads and strategies out there so how does one get their
product or services chosen of their competitors? I always find ads interesting
because I’d like to think marketing strategies don’t work on me, I like to
think that I buy things based on what I need and not what’s marketed to me but let’s
be honest I don’t think that is 100% true.
I do find that the ads that catch my eye, or ear are the
ones who have cute little jingles because even if I’m not buying that product
when I hear the jingle I do sign along sometimes. One of the ads that did get
me was Charmin toilet paper, they have cute little bears, cute songs, and let’s
be real, we are all in the market for toilet paper. I don’t remember seeing any
recent ads for Quilted Northern, but I remember they had some in the past.
Speaking of targeted advertising, that Superbowl commercial from
Tubi where it looked like someone had changed the channel on the game garnered
a ton of attention! That advertisings was spot on I think and a calculated
move, people were talking about that for days and it will be something that
will be talked about for a while. You can watch the ad here.
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